Service Agreement & Terms of Service

These terms (the “Agreement”) govern the services provided by Rally Media. By checking the acceptance box and completing checkout for the Monthly Plan, the purchaser (the “Client”) agrees to this Agreement. The Agreement is effective as of the date of checkout.

1. Parties

2. Services

The Client selects one or more of the following services at checkout. Each is billed separately and can be added later.

• Google Reviews — the Provider sends Google review requests and follow-up reminders to customers the Client passes along, gives each customer a direct link to the Client’s Google review page, writes replies to new reviews on the Client’s behalf, and reports reviews that appear to violate Google’s policies. Requests are sent to every customer the Client provides, regardless of how the customer is expected to rate the business; the Provider does not filter, gate, or suppress reviews.
• Google Ranking — setup and ongoing optimization of the Client’s Google Business Profile (categories, services, service areas, hours, Q&A, keywords), weekly posts, geotagged photo uploads from photos the Client supplies, listing the business on major online directories with consistent name, address and phone, and a monthly plain-English report.
• Website System — design and build of a custom multi-page business website for the Client’s trade (home, services, service areas, reviews, FAQ, contact/quote), delivered live, with hosting, security, the site’s AI assistant, on-page and technical SEO, structured data, and reasonable content updates. Target launch is within 7–10 business days of the Provider receiving the Client’s onboarding information.

No ranking, review count, lead volume, or placement in Google or any AI assistant is promised or guaranteed. Google and other platforms control their own results.

3. Fees & Payment

• For the Website System, the setup fee and first month’s payment reserve the build slot and start design and development.
• Each month’s fee is paid in advance and is non-refundable once that month’s service has begun. The setup fee is non-refundable once design has started.
• The Website System monthly fee covers hosting, security, the AI assistant, and reasonable content updates (text, images, hours, offers). New pages, full redesigns, or new features are quoted separately by written change order.
• Late or failed payment may pause services (including hosting) until the account is current.

4. Client Responsibilities

• Complete the onboarding form and provide business information, photos, and content promptly.
• Designate a point of contact and provide consolidated feedback within 5 business days of each draft.
• Ensure the Client has rights to all content, images, and branding supplied to the Provider.
• For Google Reviews: provide only customers the Client has actually served and has the right to contact, and pass them along promptly after the job. The Client is responsible for complying with any consent or opt-out obligations that apply to contacting its own customers.
• For Google Ranking: give the Provider manager access to the Client’s Google Business Profile and supply job photos on request.

5. Revisions & Timeline

The build includes two rounds of consolidated revisions before launch. The Provider will make reasonable efforts to meet target dates; timelines depend on the Client providing content, feedback, and payment on time, and Client-caused delays may shift the schedule.

6. Ownership & Cancellation

• The Client owns their business content (text about their business, their photos, their branding).
• Upon full payment, the Client owns the final website as delivered — the pages, layout, and content built specifically for the Client. The Provider retains ownership of its underlying code libraries, templates, the AI assistant, and other reusable tools used to build and run it.
• Google Reviews and Google Ranking: either party may cancel at any time with written notice (email or text is fine). Service continues through the end of the current paid month with no refund for that month, then ends. The Client keeps its Google Business Profile, reviews, and directory listings.
• Website System: after the six-month minimum, either party may cancel at any time with written notice. If the Client cancels before the six-month minimum has been paid, the remaining months of the minimum term are due at cancellation. Service and hosting continue through the end of the current paid month, then end. On request within 10 business days of cancellation, the Provider will export and deliver a static copy of the Client’s website (HTML and images) so the Client can host it elsewhere; the AI assistant and hosting stop at that point.
• Each service renews automatically every month until cancelled. Cancel any time by emailing or texting us.
• The Provider may display completed work in its portfolio, and may use the Client’s name and logo in a client list, unless the Client asks otherwise in writing.

7. Warranties & Limitation of Liability

The Provider will perform the services in a professional manner. Except for that, the services are provided “as is.” The Provider does not guarantee specific business results, search rankings, traffic, or revenue. To the maximum extent allowed by law, the Provider’s total liability under this Agreement is limited to the amount the Client paid the Provider in the three (3) months before the claim. Neither party is liable for indirect or consequential damages.

8. General

• Independent contractor. The Provider is an independent contractor, not an employee or partner of the Client.
• Governing law. This Agreement is governed by the laws of the State of North Carolina.
• Entire agreement. This is the entire agreement between the parties and replaces prior discussions. Changes must be in writing and agreed by both parties.
• Assignment. Neither party may assign this Agreement without the other’s written consent, except the Provider may use qualified subcontractors.